Peter Pilotto Hits Target Feb. 9th

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U.K. based label Peter Pilotto’s long awaited collection for Target hits stores on Sunday, Feb. 9th, bringing affordably priced versions of its premium designer wares to the sartorially starved masses. Ever since meeting at Antwerp’s acclaimed Royal Academy of Fine Arts back in 2000, the dynamic duo behind the label, Peter Pilotto and Christopher de Vos, have created a brand that has been lauded for its distinctive, edgy, computer designed patterns; vibrant colors; and structural, yet feminine silhouettes; earning them the Best Emerging Talent Award at the British Fashion Awards in 2009.
This is one collaboration that fashionistas in the know should seriously be excited for when it lands in stores. Competition for the offerings will be cutthroat, but please ladies, don’t trample each other in the mad dash to the racks — that would be uncouth.

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